Budgeting & Indirect Budgeting
As a CPG Sales Power User, I want to
- Set a budget (goal) for my trade revenue, trade spend, and trade rate for different products and customers,
- Utilize the forecast to get frequent updates (Latest Estimates or LE) on how my business is doing with respect to the same metrics so that I can make adjustments to my promotion plan if there are discrepancies between my original budget and my current status
- Compare actual sales performance to my budget so I can adjust my future promotion plans and track internal KPI on how effectively I allocated trade spend dollars (Trade Rate and/or ROI)
Budget - Overview
Indirect Budgeting Overview
Budget - How to Upload Budgets
Budget - Uploading Budget Latest Estimate (LE)
Connecting Budgeting to Your Forecast
Utilizing the Latest Estimate Toggle (Important!)
How to Use the Contact Filter
Updated over 1 year ago
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